WELCOME TO A & S ENTERTAINMENT INC.
I. WHEN DOES ASE COLLECT YOUR PERSONAL DATA?
ASE collects and processes your personal data at different times and depending on the Services used. We generally collect personal data when:
- you use a Service,
- you create an account (“Account”),
- you make a purchase within our Services,
- you create user generated content,
- you watch advertisements within our Services,
- you sign up for a newsletter,
- you contact ASE customer service and during technical support sessions,
- you enter into a contest or sweepstakes,
- you chat with other users of the Services,
- you participate in a beta or otherwise download a patch or a demo, or
- you share or otherwise contribute to our social media channels or other community websites.
Whatever the use may be, we will only collect personal data to the extent necessary to provide you with the Services you seek and to fulfil your requests.
II. WHAT IS PERSONAL DATA AND WHAT PERSONAL DATA DOES ASE COLLECT?
A. PERSONAL [AND NON-PERSONAL] DATA COLLECTED BY ASE
ASE collects the following data:
- When browsing ASE websites
IP addresses: ASE may also maintain log files, which contain Internet Protocol (IP) addresses. An IP address is a numeric address that may be assigned to your computer by your Internet Service Provider. In general, we use log files to monitor traffic on our websites and to troubleshoot technical problems. In the event of user abuse of our websites, however, we may block certain IP addresses. If available, IP addresses and console IDs may be used to personally identify you in order to enforce our Terms of Service.
Other passively collected information: While browsing our sites, ASE may, on its own, or with the help of third party tools, collect non-personally identifiable information concerning your gaming hardware, habits, behaviours and use of our Services. ASE collects such information to better adapt our Services to users’ interests, and for a better quality of our Services.The information collected may contain the following, without limitation: device unique identity, including MAC address, console, mobile, tablet and console unique identifier or other device identifiers and settings, internet provider, carrier, operating system, hardware information, localization information, date and time spent on the Services, game scores, game metrics, achievements, rankings, time played and statistics, feature usage, advertising conversion rates, monetization rate, purchase history and other similar information.We may also receive other personal data from third parties in connection with the operation and distribution of our sites and online products as well as market and demographic studies that we use to supplement personal information provided directly by you. As with all other data, we use this data only for purposes consistent with this policy.When you use ASE’s website, online products or our games, we may collect certain non-personal demographic information including gender, zip code, information about your computer, hardware, software, platform, media, mobile device. We also collect other non-personal information such as feature usage, game play statistics and scores, user rankings and click paths as well as other data that you may provide in surveys, via your account preferences and online profiles or through purchases, for instance. We may also receive either non-personal or public information from third parties in connection with market and demographic studies that we use to supplement personal information provided directly by you.If, at any time, you chose to remove your personal data from our database, you may do so from within the game client, or by emailing [email protected]
- When registering for an ASE Service
To access certain Services, you will need an ASE Account. During the creation of your Account, we will ask you to provide your user name, password, email address, date of birth (or age) and country of origin. This information is mandatory to create an Account. On other Services, ASE may ask you additional personal information relevant to the Service such as your phone number, home address, or geo-location information (for example, you will be asked your home address when purchasing a product within our online shop, in order for AES to deliver the product to your home address).
- When contacting ASE ASE may ask for your first name, family name, e-mail address and your date of birth to answer your demands to confirm any information related to or transaction made on your ASE account, and to give you information regarding the Services (for instance, if you lose your password or if we make changes to the Terms of Service).
- By participating in contests and sweepstakes
ASE may offer you the opportunity to participate in online surveys, questionnaires, contests and sweepstakes. To participate, you may need to provide your first name, your family name, e-mail address, date of birth, your address and country of residence. If you choose to participate in contests, sweepstakes, surveys and questionnaires, your personal data may be processed to allow you to participate, and for internal statistical use.
- By interacting on forums
Whenever you participate or interact with other users on a forum, ASE collects the content of your communications, the time and the location of your activities, as well as your online ID and your IP address.
- Advertisements, analytic metrics tools and other technologies
- When using other third parties’ platforms
- When you register for, activate and play ASE games
If you play ASE games on a third-party console, your ID for this console will be disclosed to ASE, in order to let ASE create your ASE Account. You must have an ASE Account in order to access certain online features. From your console, ASE receives your username and your password, your e-mail address, your date of birth, and your country of residence.
- Creation of user generated content
Some Services give you access to tools in order to allow you to create and/or share unique content. This User-Generated Content may be collected by ASE; this content may also contain your personal information or the personal information of others (for instance, your name, or a picture of you). PLEASE NOTE THAT ASE IS NOT LIABLE FOR ANY NEGATIVE CONSEQUENCES LINKED TO YOUR DISCLOSURE OF USER-GENERATED CONTENT.
- In-game data collection
- Online payment
IV. WHAT HAPPENS TO THE DATA ASE COLLECTS?
A. HOW ASE USES YOUR DATA
B. WILL ASE SHARE MY DATA WITH THIRD PARTIES?
ASE does not share your personal information with third parties without your prior consent or as described below:
We may, however, share non-personal data in the aggregate (in a form that does not personally identify you/anonymous information) with advertisers, publishers, sponsors and other third parties.
You may also opt in to allow ASE to share your personal data with companies and organizations that provide products or services that we believe may be of interest to you. In addition, within some of the ASE games, third parties may be given your personal data only for narrative based interactions, such as automated phone calls or sending out email.
ASE may employ third party contractors to collect personal information on our behalf to provide email delivery, product, or promotional fulfillment, contest administration, credit card processing, shipping or other services on our sites. When requesting these services, you may be asked to supply your name, mailing address, telephone number and email address to our contractors. We ask some third party contractors, such as credit agencies or market research firms, to supplement personal information that you provide to us for our own marketing and demographic studies, so that we can consistently improve our sites and to better meet our visitors’ needs and preferences.
When our third party contractors collect and/or have access to the personal information you provide to ASE, we require that they adhere to our stated privacy policies and protect the confidentiality of personal information they collect or have access to in the course of their engagement by ASE. These third parties are prohibited from using your personal information for any other purpose without your specific consent.
ASE may share your information in connection with any merger, sale of our assets, or a financing or acquisition of all or a portion of our business to another company. You will be notified via email and/or notice on our Site of any change in ownership or users of your personal information.
We may also disclose personal information to law enforcement, or the appropriate civil authorities to enforce legal rights and comply with the law, or to comply with an order from a government entity or other competent authority, or when we have reason to believe that a disclosure is necessary to address potential or actual injury or interference with our rights, property, operations, users or others who may be harmed or may suffer loss or damage, or when we believe that disclosure is necessary to protect our rights, combat fraud and/or comply with a judicial proceeding, court order, or legal process served on ASE.
V. WHERE IS THE DATA HELD?
ASE utilizes data storage facilities located in Canada and the United States.
VI. HOW DOES ASE PROTECT YOUR PERSONAL DATA?
We take your privacy and the security of your personal information very seriously. To protect your personal information, ASE maintains appropriate safeguards and takes reasonable measures to protect your personal information. However, please note that no existing data transmission method on the web, or electronic storage, can guarantee the absolute security of your personal data.
DESPITE OUR REASONABLE EFFORTS TO KEEP YOUR PERSONAL INFORMATION SECURE, NO COMPANY CAN GUARANTEE THE SECURITY AND PRIVACY OF ITS SERVICES, INFORMATION AND OTHER DATA. ASE MAKES NO REPRESENTATIONS THAT YOUR INFORMATION WILL BE PROTECTED AGAINST LOSS, MISUSE OR ALTERATION BY THIRD PARTIES.
VII. FOR HOW LONG DOES ASE RETAIN MY PERSONAL DATA?
ASE will retain your information for as long as needed to provide you the Services. We will also retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.
Unless stated specifically to the contrary in a given Service, our Services are not intended for minors. ASE does not knowingly collect or solicit personal information from minors or knowingly allow such persons to use our Services.
IF YOU ARE A PARENT OR LEGAL GUARDIAN AND YOU GIVE YOUR MINOR CHILD PERMISSION TO REGISTER FOR ANY OF THE SERVICES, YOU THEREBY AGREE TO THE TERMS RELATING TO THE USE OF THE SERVICES BY YOUR CHILD.
IX. WHAT ARE MY RIGHTS?
You can access and update the contact information you provided us during registration (that is, your e-mail address or any other information that would directly enable us to contact you), by logging in and clicking the Edit Profile section.
Additionally, You have a right to access, rectify, erase, object, or restrict processing for all your personal data processed by ASE, as well as the right of data portability.
You can exercise these rights or terminate your [or any] ASE account by writing to ASE customer support, via the following website : https://www.aliceandsmith.com. ASE will answer your request within a month following the receipt of your demand.
ASE reserves the right to extend this delay up to three months if it deems it necessary depending on the complexity of your demand, or based on the number of demands we receive. In such case, we will inform you of this extension within a month following the receipt of your demand.
For any data processing activity requiring your consent (cookies, behavioral advertising…etc), you may withdraw your consent at any time. This withdrawal does not affect the lawfulness of any previous processing.
Finally, you may also address any legitimate complaint regarding our handling of your personal data to the national supervisory authority of your country.
X. CONTACT INFORMATION
If you have any questions or concerns about our data privacy practices, or if you have any requests for resolving issues with your personal information, please contact us at:
A & S Entertainment Inc.
4E-780 Brewster avenue
Montreal, Quebec H4C 2K1
Email : [email protected].